OUR MISSION

To be the leading producer and exporter of high quality fresh fruits and vegetables in the East African Region, while achieving a very high level of empowerment and commitment from all stakeholders.

OUR VISION

• To be a reference point in quality of fruits and vegetables produced and exported from the region.
• To create value for our partners, employees and be our customer’s first choice supplier of fruits and vegetables in the region

OUR CORE VALUES

TEAM WORK

Together We Achieve More.

QUALITY STANDARDS

We make a commitment to always produce and deliver the best quality to our customers.

EMPOWERMENT

We believe that we grow when everyone in our value chain grows.

ACCOUNTABILITY

 Everyone at AgroFirst takes responsibility for their actions

INTEGRITY

 As part of our commitment to meet our customers’ needs, we at AgroFirst consider integrity to be an integral part of sustainable business